The clothing Brand (SHABA) is created by Matome Shabangu.Built on an everyday wear and sports wear platform . The brand name was created from the owners original surname SHABANGU. Matome Shabangu used the 5 key letters of his surname to create his brand. The clothing brands logo is a image of the owner participating in his Main event at athletics know as High Jump. He is a known athlete who is also a former South African High jump champion. The owner was inspired by athletics to create his own clothing company in order to be able to begin a career in entrepreneurship. He learnt to alternate his time between his Sports career and the beginning of his company “SHABA Online ”. This company was begun in order to inspire other athletes to know that sports is a career but having an alternative must also be an option. It gives an opportunity for athletes to know that the sports they love can be a window to many other career opportunities as commitment is learnt in sports which is a known success quality in entrepreneurship.It shows them that life does not limit their opportunities to succeed